A History of Communications

aw_product_id: 
37171467892
merchant_image_url: 
merchant_category: 
Books
search_price: 
23.99
book_author_name: 
Marshall T. Poe
book_type: 
Paperback
publisher: 
Cambridge University Press
published_date: 
06/12/2010
isbn: 
9780521179447
Merchant Product Cat path: 
Books > Politics, Society & Education > Society & culture > Media studies
specifications: 
Marshall T. Poe|Paperback|Cambridge University Press|06/12/2010
Merchant Product Id: 
9780521179447
Book Description: 
A History of Communications advances a theory of media that explains the origins and impact of different forms of communication - speech, writing, print, electronic devices and the Internet - on human history in the long term. New media are 'pulled' into widespread use by broad historical trends and these media, once in widespread use, 'push' social institutions and beliefs in predictable directions. This view allows us to see for the first time what is truly new about the Internet, what is not, and where it is taking us.

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