Type on Screen

aw_product_id: 
26317316229
merchant_image_url: 
https://cdn.waterstones.com/bookjackets/large/9781/6168/9781616891701.jpg
merchant_category: 
Books
search_price: 
15.99
book_author_name: 
Ellen Lupton
book_type: 
Paperback
publisher: 
Princeton Architectural Press
published_date: 
01/06/2014
isbn: 
9781616891701
Merchant Product Cat path: 
Books > Art, Fashion & Photography > Art & design > Industrial / commercial art & design > Typography & lettering
specifications: 
Ellen Lupton|Paperback|Princeton Architectural Press|01/06/2014
Merchant Product Id: 
9781616891701
Book Description: 
The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies-from electronic publications and websites to videos and mobile devices-this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.

Graphic Design by Ishmael Annobil /  Web Development by Ruzanna Hovasapyan