Avocado

aw_product_id: 
31623492915
merchant_image_url: 
https://cdn.waterstones.com/bookjackets/large/9781/7891/9781789142037.jpg
merchant_category: 
Books
search_price: 
11.99
book_author_name: 
Jeff Miller
book_type: 
Hardback
publisher: 
Reaktion Books
published_date: 
13/04/2020
isbn: 
9781789142037
Merchant Product Cat path: 
Books > Politics, Society & Education > Society & culture > Cultural studies > Food & society
specifications: 
Jeff Miller|Hardback|Reaktion Books|13/04/2020
Merchant Product Id: 
9781789142037
Book Description: 
The avocado is the iconic food of the twenty-first century. It has gone from a little-known regional food to a social media darling in less than a hundred years. This is an astounding trajectory for a fruit that isn't sweet, becomes bitter when it is cooked and has perhaps the oddest texture of any fruit or vegetable. But the idea that this rich and delicious fruit is also healthy despite being fatty and energy-dense gives it unicorn status among modern eaters, especially millennials. Through lively anecdotes, colourful pictures and delicious recipes, Jeff Miller explores the meteoric rise of the avocado, from its co-evolution with the megaherbivores of the Pleistocene to its acceptance by the Spanish conquistadores in Mexico and its current dominance of food consumers' imagination.

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