Change Their Mind: 6 practical steps to persuade anyone anytime

aw_product_id: 
33639362039
merchant_image_url: 
merchant_category: 
Books
search_price: 
14.99
book_author_name: 
Simon Horton
book_type: 
Paperback
publisher: 
Pearson Education Limited
published_date: 
04/07/2022
isbn: 
9781292406794
Merchant Product Cat path: 
Books > Science, Technology & Medicine > Vocational skills & trades > Building skills & trades
specifications: 
Simon Horton|Paperback|Pearson Education Limited|04/07/2022
Merchant Product Id: 
9781292406794
Book Description: 
Every day, at home and at work, we have to influence and persuade people. But it’s not always easy. Change their Mind outlines the 6 steps you can follow to persuade anyone anytime. By understanding the person you’re trying to persuade more deeply, you can build better relationships and get better outcomes. Based on insights from psychology, neuroscience and business research, this practical book will show you exactly what to do and how to do it well.

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