Weaponized Words

aw_product_id: 
39670793050
merchant_image_url: 
merchant_category: 
Books
search_price: 
26.99
book_author_name: 
Kurt Braddock
book_type: 
Paperback
publisher: 
Cambridge University Press
published_date: 
16/04/2020
isbn: 
9781108464871
Merchant Product Cat path: 
Books > Politics, Society & Education > Psychology > Social, group or collective psychology
specifications: 
Kurt Braddock|Paperback|Cambridge University Press|16/04/2020
Merchant Product Id: 
9781108464871
Book Description: 
Strengthen your understanding of the persuasive mechanisms used by terrorist groups and how they are effective in order to defeat them. Weaponized Words applies existing theories of persuasion to domains unique to this digital era, such as social media, YouTube, websites, and message boards to name but a few. Terrorists deploy a range of communication methods and harness reliable communication theories to create strategic messages that persuade peaceful individuals to join their groups and engage in violence. While explaining how they accomplish this, the book lays out a blueprint for developing counter-messages perfectly designed to conquer such violent extremism and terrorism. Using this basis in persuasion theory, a socio-scientific approach is generated to fight terrorist propaganda and the damage it causes.

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