Paula Scher

aw_product_id: 
29189249221
merchant_image_url: 
https://cdn.waterstones.com/bookjackets/large/9781/6168/9781616898649.jpg
merchant_category: 
Books
search_price: 
35.00
book_author_name: 
Paula Scher
book_type: 
Paperback
publisher: 
Princeton Architectural Press
published_date: 
23/06/2020
isbn: 
9781616898649
Merchant Product Cat path: 
Books > Art, Fashion & Photography > Art & design > Art & design styles / history of art > Art: 1960 onwards
specifications: 
Paula Scher|Paperback|Princeton Architectural Press|23/06/2020
Merchant Product Id: 
9781616898649
Book Description: 
A larger-than-life figure in the design community with a client list to match, Paula Scher turned her first major project as a partner at Pentagram into a formative twenty-five-year relationship with the Public Theater in New York. This behind-the-scenes account of the relationship between Scher and "the Public," as it's affectionately known, chronicles over two decades of brand and identity development and an evolving creative process in a unique "autobiography of graphic design." New Yorkers, designers, and theater fans everywhere will be thrilled to find hundreds of Scher's posters, including those for Hamilton, Bring in 'da Noise, Bring in 'da Funk, and numerous Shakespeare in the Park productions, collected in this one-of-a-kind volume along with other printed and process-related matter. Essays by two of the theater's artistic directors, George C. Wolfe and Oskar Eustis, and design critics Steven Heller and Ellen Lupton contextualize Scher's dynamic typographic treatment.

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