Strategic Creativity

aw_product_id: 
33967857513
merchant_image_url: 
https://cdn.waterstones.com/bookjackets/large/9781/0321/9781032137797.jpg
merchant_category: 
Books
search_price: 
29.99
book_author_name: 
Robin Landa
book_type: 
Paperback
publisher: 
Taylor & Francis Ltd
published_date: 
02/06/2022
isbn: 
9781032137797
Merchant Product Cat path: 
Books > Art, Fashion & Photography > Art & design > Art: general issues
specifications: 
Robin Landa|Paperback|Taylor & Francis Ltd|02/06/2022
Merchant Product Id: 
9781032137797
Book Description: 
* Serves as a design/art direction/writing/creative-collaboration primer for non-designers * Enables development of a common frame of reference for business and creative professionals, to foster better understanding and appreciation of the creative process - and better business results * Includes a chapter on diversity, equity, and inclusion in design

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