Thinking, Fast and Slow

aw_product_id: 
3450191547
merchant_image_url: 
https://cdn.waterstones.com/bookjackets/large/9780/1410/9780141033570.jpg
merchant_category: 
Books
search_price: 
12.99
book_author_name: 
Daniel Kahneman
book_type: 
Paperback
publisher: 
Penguin Books Ltd
published_date: 
10/05/2012
isbn: 
9780141033570
Merchant Product Cat path: 
Books > Politics, Society & Education > Psychology > Cognition & cognitive psychology > Intelligence & reasoning
specifications: 
Daniel Kahneman|Paperback|Penguin Books Ltd|10/05/2012
Merchant Product Id: 
9780141033570
Book Description: 
Drawing on a lifetime’s experimental experience, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. The phenomenal New York Times Bestseller by Nobel Prize-winner Daniel Kahneman, Thinking Fast and Slow offers a whole new look at the way our minds work, and how we make decisions. Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do. ‘It is an outstanding book, distinguished by beauty and clarity of detail, precision of presentation and gentleness of manner.’ – The Guardian

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